XI Olympic Winter Games Sapporo 1972 – Official Poster
Original B1 Poster | 72 x 103 cm | Offset Print | Sapporo, 1972
This original B1-size poster was produced for the XI Olympic Winter Games, held in Sapporo, Japan in 1972—the first Winter Olympics to take place in Asia. Against a stark black background, the design features a powerful monochrome illustration of a sculptural group, referencing the famous Statue of the Pioneer Family located in downtown Sapporo. Beneath the figures, vibrant tulips and lilacs in red, blue, and purple bloom—a tribute to both the natural beauty and cultural richness of Hokkaido.
The poster combines high-contrast artistic illustration with vivid accent colors, creating a striking visual tribute to both Olympic achievement and regional identity. At the bottom, official emblems including the Japanese flag, Sapporo '72 snowflake emblem, and Olympic rings mark this as an officially sanctioned promotional piece by the Sapporo Tourism Association and Japanese Ministry of Transport.
Key Details:
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Event: XI Olympic Winter Games – Sapporo 1972
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Date: February 3–13, 1972
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Size: B1 (72 x 103 cm)
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Medium: Offset Lithograph
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Publisher: Sapporo City / Sapporo Tourism Association / Japan National Tourist Organization
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Design Style: Minimalist with symbolic realism and regional iconography
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Language: Bilingual (Japanese/English)
Rarity & Significance:
A rare original poster from Japan’s first-ever Winter Olympics, combining national pride with a refined artistic sensibility. This piece is ideal for collectors of:
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Olympic Games memorabilia
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Vintage Japanese graphic design
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Cold War-era cultural and tourism history
Please refer to the imagery (both front and back) as this is the exact poster that is for sale.
It is not a reproduction or a reprint.
Certificate of Authenticity included.