“Star Wars x Coca-Cola”, Original Japanese Poster 1978, Ultra Rare Coca-Cola Tie-In, B3 Size (36 x 51 cm)
This is an original Japanese B3 poster, printed in 1978 as part of a Coca-Cola promotional campaign tied to the release of Star Wars in Japan. This extraordinary cross-brand collaboration is one of the most visually striking and historically significant posters associated with the film's original global marketing push.
Produced exclusively for the Japanese market, this poster was never available for retail sale — it was distributed only as part of a short-lived giveaway promotion, offering fans a chance to win limited-edition Star Wars prizes by purchasing Coca-Cola, Fanta, and Sprite. Featuring a bold layout with Luke Skywalker front and center, surrounded by iconic characters and Coca-Cola branding, this B3-size artwork perfectly captures the collision of global pop culture and Japanese advertising design.
This piece is ultra rare, with only a single-digit number of examples known to have been offered on the market in the past decade. It has become a true grail for both Star Wars and vintage advertising collectors.
We had this poster professionally restored and linen-backed by expert conservators in California, ensuring its long-term preservation and display readiness. The results speak for themselves — the colors are radiant, the paper stabilized, and the condition near mint.
Nearly 50 years old, this poster stands as a time capsule from the original Star Wars era — a uniquely Japanese artifact from the galaxy’s first invasion of Earth’s soft drink shelves.
This is not a reproduction or reprint.
Certificate of Authenticity included.