“The Legend of Zelda: Ocarina of Time” / 「ゼルダの伝説 時のオカリナ」, Original Japanese Retail Shop Poster 1998, B2 Size (51 × 73 cm) O42B Near Mint

This is an original Japanese B2 retail shop / in-store promotional poster produced by Nintendo in 1998 for the Japanese Nintendo 64 release of The Legend of Zelda: Ocarina of Time / 「ゼルダの伝説 時のオカリナ」.

This is an authentic retailer-only promotional poster, created for shop display and not sold to the public. It announces the Japanese release date “11.21 sat IN STORE” and the original suggested retail price 「希望小売価格 6,800 yen（税別）」.

Game background
Released in Japan in 1998 for the Nintendo 64, Ocarina of Time was the first fully 3D entry in the Zelda series and remains one of the most important video games ever made.

Its innovations in 3D action-adventure design, including Z-targeting, context-sensitive controls, horseback travel, dungeon structure, and a time-spanning narrative, helped define the Nintendo 64 era and influenced generations of game design that followed.

For collectors of Nintendo, Zelda, N64, and late-1990s Japanese gaming culture, this poster represents one of the most important launch campaigns in video game history.

Poster design
The design is elegant, restrained, and highly iconic. Against a clean white background, Link on Epona appears in rich colour at the centre of a swirling monochrome montage of enemies, bosses, and mythic figures from the game world.

The lower centre features the classic bilingual logo:

THE LEGEND OF ZELDA
OCARINA OF TIME
「ゼルダの伝説」

The Nintendo and Nintendo 64 logos sit neatly in the upper corners, giving the poster a clean retail-display structure. Along the bottom, the printed release information confirms:

“11.21 sat IN STORE”
「希望小売価格 6,800 yen（税別）」

The overall composition is minimal, dramatic, and beautifully balanced, pairing the heroic image of Link with the darker mythic world surrounding him.

Rarity note
This is an original Japanese retail shop poster for the game’s 1998 launch. These posters were produced for store display only and were generally discarded after the release campaign.

Surviving examples are far scarcer than magazine advertisements, flyers, or later promotional material. This piece also pairs exceptionally well with the original Japanese Majora’s Mask shop poster from 2000.

Condition
Near mint condition. An exceptional example, with clean paper, strong colour, sharp printed detail, and outstanding overall display impact.

Please review the photographs carefully, as they show the exact poster for sale.

This is an original 1998 Japanese Nintendo retail promotional poster.
It is not a reproduction or a reprint.

It is now over 25 years old.

Certificate of Authenticity included.